External Analysis And Dick s Drive - 912 Words

External Analysis and Dick’s Drive-In When manipulating a business’s strategy, it is important to focus on the external factors in the environment. An external analysis is where a business conducts environmental scanning that present a company with the key external forces influencing the organization. The facets of external forces examined are the business environment, remote environment, or the competitive environment. A business environment is all of the external factors in the general environment that a firm cannot control, but can affect their strategy. The remote environment is the forces that affect most firms. Lastly, a competitive environment is the firm’s specific industry and its entirety. The external analysis is pertinent to a company called Dick’s Drive- In; without it, Dick’s would not be a thriving popular business today. Dick’s Drive-In uses the facets of external forces to market their focus on being a part of Seattleâ€⠄¢s community. In a Forbes article written by Julie Pham’s called, Dick’s Drive-In Scores Extra Business with Seahawks’ Wins, Dick’s Drive-In has benefitted from external analysis since it was founded by Dick Spady in 1954. Julie states, â€Å"Back then, he sold his burgers for 19 cents while the burgers at his competitors were going for 30 cents,† (Pham, 3). Dick Spady based his pricing on the competitive environment of Seattle and cut his prices by nearly thirty percent in relation to his rivals. Their competitive pricing still holds true todayShow MoreRelatedStarbucks And Its Impact On The United States Essay1745 Words   |  7 Pageswith our companions and improve the world a bit. It was genuine when the primary Starbucks opened in 1971, and it s pretty much as genuine today. In those days, the organization was a solitary store in Seattle s Pike Place Market. From only a slender customer facing facade, Starbucks offered a portion of the world s finest new broiled entire bean espressos. The name, roused by Moby Dick, evoked the sentiment of the high oceans and the nautical custom of the early espresso dealers. In 1981, HowardRead MoreBusiness Research Problem/Opportunity Analysis5047 Words   |  21 PagesID: 83331 Business, Business Analysis Year 3 Business Research Problem/Opportunity Analysis Hi. This is a research project, which I can help locate some relevant information to further research and to apply the potential business questions to the Management Research Question Hierarchy. I also uploaded an article to use as an exemplar for application of the business research princples. Lets take a closer look. Business Research Problem/Opportunity Analysis Examine a business problem/opportunityRead MoreSolution on Southern Discomfort Case11813 Words   |  48 PagesCASE FOR ANALYSIS ~ SHOE CORPORATION OF ILLINOIS OVERVIEW: This case deals with a manufacturer of women’s shoes that purposely changes styles frequently to take advantage of the flexibility of a small organization. However, decision making in the organization follows such a convoluted pattern that conflict is a given. Work flow needs to be re-examined, and adjusted for efficiency. DISCUSSION QUESTIONS TO ASSIGN: 1. Analyze organizational structure. 2. What suggestions do you have for improvementRead MoreInterpretation of the Text13649 Words   |  55 Pagesin the box below. In studying fiction, use the following questions as a guide: What are the theme and the message? How does the title relate to them? What is the plot structure like? What does the setting contribute to it? What central conflict drives the plot? 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Children Are Our Pillars For Tomorrow Essay - 1720 Words

Child Study Project Children are our pillars for tomorrow. It is therefore important to study children at different ages. The main goal of this project is to understand child development by using case study method along with child observations and parent interview. Given the circumstances of long distance, Skype is used to observe the child and conduct the parent interview. Matthew, who was born and raised in Hong Kong, is an outgoing and smart 7th grader. He is a 10-year-old Chinese boy growing up in a middle class family. He also lives with his parents and a 19-year-old sister who is a college student. Middle childhood is the best period to describe the age Matthew is in (Konner, 2010). In order to understand a child’s development in middle childhood, it is important to know his or her child history, daily patterns for sleep, meals and play. This information is collected mainly through the interview with Matthew’s mother. He was born as a healthy baby with no birth co mplications, major illness and special needs. As for sleeping routine, he sleeps around 7 hours per day. As for his meal pattern, he skips breakfast and sometimes lunch. He needs to buy lunch at school and eats the most during dinner. As for his play pattern, he has a physical education class at school once a week and plays sports with his dad during weekends. He also plays the piano and likes to play online games the most. This information is vital for analyzing his physical, cognitive and social-emotionalShow MoreRelatedWalt Disneys The Disney Company1586 Words   |  7 Pagesopened on July 17, 1955. With the success of Disneyland, Walt wanted to expand even more and open another â€Å"theme park† on the East Coast. Before Walt Disney passed away land was purchased in Florida to create an Experimental Prototype Community of Tomorrow, also known as EPCOT. In 1979, ground was broken for the new park and was completed in 19892. 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Decision-Making Process of Consumers

Question: Discuss about the Decision-Making Process of Consumers? Answer: Introduction:- Before purchasing something decision-making process by the consumers is a most significant process from which the actual picture of consumer behaviour towards a particular product can be drawn. There are different like cultural, social, personal and psychological factors which influence directly or indirectly the decision-making process of a consumer. For different goods the consumer will behave differently according to his need, preference and purchasing power. Before purchasing a product the consumer should go through different stages of decision making process. In this case the judgmental power of consumer among different types of products and also among different types of alternative brands is very essential. Five stages of decision-making process of consumer while purchasing a consumer electronic product:- In todays world the electronic goods are the mostly needed products to the consumers. In case of electronic goods the consumer will always judge its durability (Lerrthaitr and Panjakajor, 2014). Now, laptop is a consumer electronic product and if a consumer wants to buy a new laptop for his/her own consumption, then he/she must follow the following five stages of their decision-making process:- Problem reorganization or need reorganization by the consumer:- Before purchasing something the consumer should recognize his/her own needs for a particular product.Without need for any product the consumer will not go for purchasing that product. The need of the consumer should be supported by its purchasing ability. Only then the consumer can precede for the further stages of his/her decision-making choice (Lerrthaitrakul and Panjakajornsak, 2014). For example: - In this case the consumer is facing a regular problem with his/her old laptop which hampers his/her daily office work and others activities like communicate with the friends and relatives through social media, checking the new mail or sending an important mail etc. Hence, he/ she urgently need a new laptop. Hence, in this case the consumer has the three types of needs for this laptop. They are:- Functional need: - This kind of need is related to the specific functions of the laptop. That is the laptop with upgraded technology is more useful for office work and different calculation. Moreover, if the new version of the laptop of a particular company has a more powerful hard-disks and video card than the old one then the consumer will decide to buy the new one rather than continuing consuming the old one, as the new one will provide him/her more facilities of memory storage and latest video games. Social need:- At present, every educated and working person has his/her own personal computer or laptop to perform their daily office work and other studies. Moreover, for getting touch with the friends and relatives, this consumer uses the social media through the laptop. He/she also urgently need it for sending important mails. Hence, there is a social need behind the purchasing decision of a electronic product like laptop. Need for changes:- The previous laptop of the consumer was very old one and the consumer has the desire to buy a new model. Hence, the consumer will decide to purchase a new laptop in order to replacing the old one. Informational search: - Before purchasing the new laptop he will fast gather information about the different types of available laptops in the market with different features having different prices. The customer may gather this information either from his friends, family members or co-workers who are experts in this field or from various commercial sources like T.V. adds news paper advertisement etc. He can also take the purchasing decision from his own experience in this particular field. There are two types of information sources. One is the internal source and the other is the external source (O'Shaughnessy, 2012). The internal sources of information:- The main internal source of information is the consumers own experience and memories of purchasing the old laptops. On the basis of this memory the consumer will not repeat the same mistake as he/she did while purchasing the old one. Moreover, the experts or the office-staffs may also provide advice to purchase a best quality product (Perreau, 2013). The external sources of information:- The friends, family members and the other consumers are act as external sources to provide the information to the customer about the features and price of different brands of laptops. Besides, the social media play an important role in providing this information. That is the consumer can also gather information from the advertisements in newspapers or from T.V. or from the magazine or commercial brochure of that particular product (Rathnam, 2005). Alternative evaluation:- After gathering the decision, he will begin to evaluate or compare among the different brands of laptops available in the market. In this case he will focus on the brand which offers lots of easily hand able features at a cheaper rate than other brands. There are different brands of laptop sold in the world market like Sony, HP, Dell, Samsung etc. There are some similar and some different features of these different brands of laptop. Some of them are very user friendly but have not much upgraded features. Again, some of them may contain various upgraded features but not very user friendly. Moreover, the design and the style of different models of the laptops are different. It is totally up to the consumer that which brand or which model he/she will choose according to his/her need. The decision-making choice should ensure the need of the consumer (Schiffman and Wisenblit, 2015). Purchasing Decision:- After evaluating the alternative brands of the laptops he will take the final decision of purchasing and purchase the product according to his need, taste and affordability. Even while purchasing the laptop the consumer can choose whether he/she will purchase a new laptop or a second hand laptop. If the consumer has not enough capital in his/her hand to buy a new laptop and if the need is urgent, then he/she can purchase a second hand laptop provided the laptop is functioning well (Schiffman, Kanuk and Hansen, 2012). Post-purchase behaviour:- After purchasing the laptop the consumer will judge that whether the product is really suitable for his need or whether he can easily handle this product. If there arise any problem with the laptop, the consumer will immediately complain at its service centre and will ask for either to solve the problems or to provide him a new laptop in exchange of the purchased one. However, if the purchased laptop is used by the consumer for a long-time then the company can only provide some services in exchange of service charge if their arise any problem regarding the use of that laptop. The consumers can also share their positive or negative views regarding the products by word-of-mouth to their friends and families or also through the social media (Streetdirectory.com, 2015). Conclusion:- Though all the consumers follow the basic characteristics regarding their decision-making, the actual behavioural patterns of different consumers are different according to their different test and preference on different quality of products. Hence, it is not so easy to analyse the consumer behaviour through these five stages of decision-making choice only. Besides, there is a great need of changes in distribution system especially for the consumer electronic goods as different consumers are particular about the appropriate system of distribution of separate electronic products. Since, the buying capacity of the purchaser of a similar product may not be same, there also may arise a differences regarding the quantity purchased of the same product. However, in present world, due to an expansion of online marketing, there is an increasing numbers of commercial shops or websites and the online purchaser, though the behaviours of both the online and the offline purchaser are more or less same. References:- Lerrthaitr, W. and Panjakajor, V. (2014). Channels of Electronic Word-of-mouth Affecting Consumers' Buying Decision-making Process in the Low Cost Carriers (LCCs).Research Journal of Business Management, 8(4), pp.367-378. Lerrthaitrakul, W. and Panjakajornsak, V. (2014). The Impact of Electronic Word-of-Mouth Factors on Consumers Buying Decision-Making Processes in the Low Cost Carriers: A Conceptual Framework.International Journal of Trade, Economics and Finance, 5(2), pp.142-146. O'Shaughnessy, J. (2012).Consumer behaviour. Basingstoke: Palgrave Macmillan. Parumasur, S. and Roberts-Lombard, M. (2012).Consumer behaviour. Claremont, South Africa: Juta. Perreau, F. (2013).The 5 stages of Consumer Buying Decision Process. [online] Theconsumerfactor.com. Available at: https://theconsumerfactor.com/en/5-stages-consumer-buying-decision-process/ [Accessed 14 Aug. 2015]. Rathnam, G. (2005). Interaction Effects of Consumers' Product Class Knowledge and Agent Search Strategy on Consumer Decision Making in Electronic Commerce.IEEE Transactions on Systems, Man, and Cybernetics - Part A: Systems and Humans, 35(4), pp.556-573. Rose, V. (2012).Consumer behaviour. Delhi: University Publications. Schiffman, L. and Wisenblit, J. (2015).Consumer behavior. Boston [u.a.]: Pearson. Schiffman, L., Kanuk, L. and Hansen, H. (2012).Consumer behaviour. Harlow, England: Pearson Financial Times/Prentice Hall. Streetdirectory.com, (2015).Consumer Decision Making Process. [online] Available at: https://www.streetdirectory.com/etoday/consumer-decision-making-process-fepoe.html [Accessed 14 Aug. 2015].

Too Legit To Quit free essay sample

Hammers success can be defined as a triumph of commercialism. Through a combination of flashy videos, liberal sampling and shameless self-promotion, the high stepping rapper pushed his second album (Please Hammer Dont Hurt Em) over the ten million mark and scored three Top Ten singles, making it the most successful rap album ever. The American public was deluged with hundreds of merchandising gimmicks and promotional schemes, all designed to exploit Hammers position and increase his fame. There came Hammer T-shirts, Hammer hats, Hammer home videos, Hammer posters, Hammer commercials, Hammer dolls, and, of course, the Hammer Saturday morning cartoon show. In short, Hammer sold out, changing from a mere dancer-rapper into a gigantic merchandising franchise. In response, he was slammed by critics, dissed by his fellow rappers, and generally isolated from the rest of the music industry. Well, now Hammer has returned with his follow-up effort, Too Legit to Quit, an album that he hopes will silence his critics and earn him some much needed respect. We will write a custom essay sample on Too Legit To Quit or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page And there is some good news for those who had lost faith in the Hammer. There is no evidence of sampling to be found on this record; all of the albums seventeen tracks were written solely by the Hammer and his co-producer, Felton Pilate. It seems as if the Hammer has made a conscious turn away from sugary love songs and uninspired dance tunes characteristic of his last album, turning his bespectacled eyes toward the problems of the inner city. Unfortunately, along with the good news comes a bit of bad news: Too Legit to Quit is a very weak record. One frustrating characteristic of Hammers career so far has been his often flagrant imitation of his musical progenitor, James Brown, evidenced in everything from his musical style to his dance steps. This album is no different, with Hammer walking in the Godfathers footsteps like some musical Arthur Murray floor pattern. The similarity is most detectable on the albums requisite house-shaking dance tracks, which comprise half of the album. In fact, Hammer even goes so far as to hire a James Brown sound-alike for the albums lead-off track, This Is The Way We Roll. Unfortunately, these cuts lack the sweat-soaked vigor and intensity of Hammers Lets Get It Started LP, much less the live performances of the Godfather. Hammer employs a three-piece horn section to lend some fire to these cuts, but nothing seems to lift them into the stratosphere. Only two tracks Too Legit to Quit, the albums epic-length first single, and Burn It Up manage to live up to the precedent Hammer set with his cl assic party anthem, Turn This Mutha Out. But despite all of Hammers shameless James Brown imitations, it is Marvin Gayes unmistakable influence which is most in evidence here. Echoes of Gayes 70s work ring clearly through Hammers songs of social commentary in Brothers Hang On and Living in a World Like This. In fact, there are some very recognizable similarities between the music of Too Legit to Quit and Whats Goin On both drape blankets of social commentary over slinky, laid-back RB grooves. But while classic Gaye songs like Mercy Mercy Me soared with sweet harmonies and light funk rhythms, Hammers music sinks like a lead weight, anchored down with dreary bass lines and soggy arrangements, turning each track into a mournful dirge. Also, Hammer lacks the lyrical subtlety of Marvin Gaye; his statements are dealt in too heavy-handed a fashion. Only one of these message songs really hits the mark: Street Soldiers, a gritty, bone-chilling look a crack dealer headed down the road to self-destruction, laid over a bluesy, nocturn al Barry White groove. For the most part, Too Legit to Quit is a collection of uninspired, mediocre songs which fails to cause the stir it hoped to achieve. But one cut on the album is an absolute stand out, a beacon of light shining through the morass: Do Not Pass Me By, a lyrical plea for religious salvation, grabs hold of an old church hymn and reworks it into a glorious, foot-stomping gospel workout. Its the kind of song you want to play over and over, and its the only track on the album which effectively conveys the spirit that Hammer tries so valiantly to capture. If Hammer can continue to put together tunes as great as this, then maybe someday he really will become legit. n

Should Animals be kept in Zoos

Cover Letter This essay explores the dilemma of keeping animals in zoos. In this essence, the legitimacy of restricting the animals is investigated.Advertising We will write a custom essay sample on Should Animals be kept in Zoos? specifically for you for only $16.05 $11/page Learn More Moreover, the essay seeks to establish harmony between advocacy for abolition of zoos and the need to preserve some species of animals. In addition, there is the necessity to control the interaction between animals and human beings. I have observed that there is no solution to such dilemmas. Any observer has to establish a middle ground and maintain balance between the arguments. This is because it is not possible to take a radical action on the issue at hand. I had an experience of arguing over the issue, which has two equal sides while writing the paper. I was able to examine both sides of the argument and analyze the arguments. While it seemed appropriate to me that pe ople should keep animals in the zoos prior to this assignment, my perception changed after analyzing both sides of the argument. I had to take a middle ground and analyze the perceptions as a neutral observer. When writing the arguments in the paper, it became difficult to make an objective analysis of the arguments due to the influence of personal opinion. It is difficult to establish a middle ground that does not favor either side. The topic of the essay generates significant interest in me because most people assume that animals have their specific places in the ecosystem, which are subject to manipulation by human beings at will.Advertising Looking for essay on ethics? Let's see if we can help you! Get your first paper with 15% OFF Learn More On the other hand, liberal people advocate that fair competition can exist between animals and people naturally. This article proves that neither case is entirely true. Body Throughout the history of humanity, interaction with animals has been inevitable. Superiority of human beings has made them highly competitive. Other living things have to adapt to new environments or leave their natural habitat to create space for human beings and their activities. The human population is evenly distributed around the world. On the other hand, animal population is partially distributed, with different species occupying different parts of the world. Since animals have always fascinated people, there has always been the urge to observe animals and their behavior. In addition, all living organisms on earth survive through competition for resources with each other (McKinley Shepard 65). This has led to endangerment of some species of animals. Generally, animals are considered important to human beings, regardless of the material value of each species. Gradually, it has become important to protect animal species that are facing the danger of extinction, either due to encroachment of their immediate space in the ecosyste m, or due to competition with other organisms whose lives depend on common resources. For this reason, zoos have been built, and animals are kept inside for the sole purpose of preservation of animal life or for entertainment (Norton 42). It is true that the zoos protect a small number of animals from the competition that exists in their natural habitat. In this way, they protect the species from extinction, and satisfy human being’s curiosity as people go for sightseeing at zoos as a recreational activity (Norton 21).Advertising We will write a custom essay sample on Should Animals be kept in Zoos? specifically for you for only $16.05 $11/page Learn More Most zoos keep wild animals, and majority of the animal population at the zoos is made up of animals that are rarely seen by human beings in their immediate environment. These animals are used to roaming in the jungle and forests. Others are used to swimming freely in the seas and rivers. Howeve r, due to limited space, zoos keep the animals in a much smaller and controlled environment. Obviously, there is restriction of freedom for the animals in order to contain them in the zoo. For most of their lives, the animals in the zoo do not lead a normal life like other wild animals. They are protected from the competition in the ecosystem due to their perceived importance to human beings. However, this is a serious impediment to their freedom too. Animals are not allowed to roam freely during the day or night, as they would have done in a free environment. On the other hand, the rigors of competing with other wild animals are eliminated from their lives. Moreover, the animals receive special treatment as they are provided with veterinary care, a service that other animals in the jungle and sea do not normally get (Robinson 53). It is arguable that the setting of a zoo is analogous to a prison were felons are incarcerated to protect the society from their potentially harmful tend encies. One might easily conclude that the animals in the zoo are in some kind of psychological distress due to disruption of their normal course of life and their detainment.Advertising Looking for essay on ethics? Let's see if we can help you! Get your first paper with 15% OFF Learn More This view assumes that animals, like human beings, have the ability to discern the importance of freedom. Furthermore, the notion argues that animals have thoughts and feelings just like human beings. It is difficult to establish these arguments as facts due to the limited emotional interaction between animals in the zoo and their keepers. Thus, the idea that animals perceive physical freedom in a similar way as human beings is subject to debate (Mullan Marvin 75). Zoos are not primarily intended to curtail the freedom of an animal, but are designed to protect the animal from harsh environment. Normally, there are efforts to create an environment similar to the particular animal’s habitat in the zoo. It is also difficult to assess whether the artificial environment created by zookeepers is identical to the natural habitat suitable for the animals. This observation means that it is not entirely true that the zoos are aimed at curtailing the freedom of the animals (Brooman Le gge 85). Consequently, the animals may be better off at the zoo. Moreover, it is not true that zoos completely change the normal course of life for the animals within it since there is an effort to simulate their natural habitat. Some people are of the opinion that animals are inferior to human beings. This suggests that zoos are meant to restrict the animals within the zoo environment to protect human beings’ interest. Some animals are dangerous to human life, while others compete against human being for resources. This is an obvious observation that has been under scientific study. On the other hand, animals could be perceived to be equal to human beings. This means that the animals can compete for resources fairly against human beings. Some people use this perspective to argue against establishment of zoos, which in their perspective, are the making of an unfair competition between animals and human beings. The highlighted perceptions and observations present the dilemma o f the existence of zoos. In a critical analysis of all radical perceptions, no single argument is proved entirely appropriate for the issue of zoos. If zoos were to be eliminated as a way of protecting and preserving animal life, there would be dire consequences for humans and the animals themselves (Acampora 45). It is an obvious observation that some animals would become extinct due to predation and competition from other animals in the natural habitat. People could also be affected by the interactions and conflicts between the animals and human beings. While some animals would pose direct danger to human beings, others would affect the creations of human beings such as organized agriculture. It is thus obvious that a conflict will result from the freedom of animals. However, this presents another question for argument since there is fairness in sharing of natural resources by living organisms in such a situation. Although a relatively small number of animals are kept in the zoo, majority of animals are free and live in the wilderness. This brings up the issue of the scale of restriction of animals within zoos. Keeping all animals in the zoo and eliminating them from their natural environment is an extreme action. This kind of an action would present a situation of extreme interference with nature. It is only logical that a balance between freedom of animals and existence of zoos has to be established. Animals could be kept in an open environment that is similar to their natural habitat as much as possible. This would eliminated the problem of having animals in a zoo were cages similar to prison cells are used to contain the animals. On the issue of competition, it would be unfair to let animals live free and compete against human beings in the natural environment. People would eliminate animals from the ecosystem due to their superiority in terms of logical reasoning. This makes it necessary to provide some kind of protection for the animals. In this essenc e, zoos can neither be justified nor completely denounced. Works Cited Acampora, Ralph R.. Metamorphoses of the zoo: animal encounter after Noah. Lanham, Md.: Lexington Books, 2010. Print. Brooman, Simon, and Debbie Legge. Law relating to animals. London: Cavendish, 1997. Print. Mullan, Bob, and Garry Marvin. Zoo culture. 2nd ed. Urbana: University of Illinois Press, 1999. Print. Norton, Bryan G.. Ethics on the ark: zoos, animal welfare, and wildlife conservation. Washington: Smithsonian Institution Press, 1995. Print. Robinson, Phillip T.. Life at the zoo: behind the scenes with the animal doctors. New York: Columbia University Press, 2004. Print. Shepard, Paul, and Daniel McKinley. The subversive science; essays toward an ecology of man,. Boston: Houghton Mifflin, 1969. Print. This essay on Should Animals be kept in Zoos? was written and submitted by user Giselle Daniels to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Macbeth Overview

'Macbeth' Overview Macbeth, one of Shakespeare’s most famous tragedies, tells the story of a Scottish nobleman and his own ambition to become king. The source material is Holinshed’s Chronicle, which compiled a history of England, Scotland and Ireland. First published in its Folio edition in 1623, it is the shortest of Shakespeare’s tragedies. Despite its brevity, it had a rich legacy. Fast Facts: Macbeth Title: MacbethAuthor: William ShakespearePublisher:  Edward Blount and William and Isaac JaggardYear Published: First Edition, Folio, 1623Genre: dramaType of Work: tragedyOriginal Language: EnglishThemes: Ambition, fate, free will, loyalty, appearance vs. realityCharacters: Macbeth, Lady Macbeth, The Three Witches, Duncan, Banquo, MacduffNotable Adaptations: Orson Welles’ Voodoo Macbeth (1936); Akira Kurosawa’s Throne of Blood (1957);  Roman Polanski’s The Tragedy of Macbeth (1971)Fun Fact: due to superstition, actors avoid addressing Macbeth by its name directly, and use the phrase â€Å"The Scottish Play† instead. Plot Summary Macbeth is a tragedy telling the story of the Scottish nobleman by the same name, consumed by his own ambition to become king and by the consequences of the acts he commits in order to achieve his goal. At the beginning of the play, after a victorious battle, Macbeth and fellow general Banquo meet three witches in a heath, and they deliver prophecies to both of them: Macbeth would become king of Scotland, and Banquo will father a line of kings while not becoming king himself. Encouraged by Lady Macbeth, his ruthless wife, Macbeth plans to kill King Duncan. After his murder, since his heir Malcolm and his brother Donalbain promptly flee to England and Ireland, respectively, Macbeth is crowned king. Consumed by guilt and paranoia, he becomes more and more of a tyrant as the play progresses. First he has Banquo killed, and his ghost visits him during a banquet. After consulting the witches again, who tell him to beware of Macduff and that he won’t be vanquished by anyone â€Å"of woman born,† he tries to have Macduff’s castle seized and everyone inside killed. However, since Macduff had gone to England to join forces with Malcolm, Macbeth only succeeds in having Macduff’s family killed. This prompts Macduff and Malcolm to raise an army aimed at dethroning Macbeth. Meanwhile, Lady Macbeth, who initially was more assertive than her husband, has become consumed by guilt to the point of insanity and eventually kills herself. The Scottish generals rally against Macbeth, and Macduff manages to vanquish him- he was not â€Å"of woman born† but â€Å"from his mothers womb untimely ripped.†Ã‚  The play ends with Malcolm being crowned king of Scotland. Major Characters Macbeth. Macbeth is initially presented as a Scottish nobleman and a valiant warrior. However, after listening to the prophecy delivered by the Three Witches in which he is told he would be king, he is overcome by blind ambition, and, strongly encouraged by his wife, he kills the king to usurp the throne.  His thirst for power is counterbalanced by paranoia, which leads to his downfall. Lady Macbeth. Macbeth’s wife, she thinks her husband’s nature is too full of kindness. She is the one who devises the plot for her husband to murder King Duncan, and is initially less fazed by the deed than her husband. However, she eventually unravels too, and commits suicide. The Three Witches. Whether they control fate or are merely its agents, the Three Witches set the tragedy in motion: they deliver Macbeth and his companion Banquo with a prophecy that the former shall be king, and the latter shall generate a line of kings. These prophecies have a great influence on Macbeth, who decides to usurp the throne of Scotland. Banquo. Banquo is another Scottish thane who was with Macbeth when the witches delivered their prophecy. He is told that he will father a line of kings while not becoming king himself. After the king’s murder, Macbeth feels threatened by Banquo and has him murdered by hired assassins. Yet, Banquo returns as a ghost at a banquet, visibly startling Macbeth, who is the only one who can see him.   Macduff. Macduff finds King Duncan’s body after he was murdered and immediately suspects Macbeth. Eventually, he murders Macbeth. King Duncan. The wise and firm king of Scotland at the beginning of the play, he is murdered by Macbeth so he can usurp the throne. He represents moral order in the play, which Macbeth destroys and Macduff restores. Main Themes Ambition. Macbeth’s ambition is devoid of any morality and is the cause of Macbeth’s downfall. After becoming king of Scotland, Macbeth’s ambition turns him into a tyrant, and he has his suspected enemies murdered. Ambition is a trait his wife Lady Macbeth shares, and she, too, succumbs to it.   Loyalty. At he beginning of the play, King Duncan rewards Macbeth with the title â€Å"Thane of Cawdor† because the original Thane of Cawdor was actually a traitor, but Macbeth betrays the king in order to usurp the throne. Macduff, who suspects Macbeth once he sees the king’s corpse, flees to England to join Duncan’s son Malcolm, and together they plan the downfall of Macbeth and restore the moral order.   Fate and free will. The witches do show Macbeth his future and his fate, but Macbeth’s actions are arbitrary and not pre-ordained.   Appearance and reality. â€Å"Fair is foul and foul is fair,† is one of the famous quotes in Macbeth, and appearance and reality intermingle in the play: the witches give out paradoxical prophecies and characters hide their true intentions. For example, Macbeth seems honorable but actually plans to murder King Duncan. Malcolm soon flees Scotland after his father’s murder, which seems suspicious at first, but it’s actually a way for him to protect himself. Literary Style The language used by Macbeth and Lady Macbeth evolves throughout the play.  At first, they’re both characterized by a fluent and energetic style, but, as their ambition gradually overtakes them, their speech becomes fragmented. For instance, while prose in Shakespeares plays is reserved to characters of low social orders, once Lady Macbeth is overcome by madness, she utters her lines in prose too. By contrast, the witches speak in enigmatic riddles interposed with grotesque elements.   About the Author William Shakespeare, who wrote ten tragedies and eighteen comedies, wrote King Lear (1605), Macbeth (1606), and The Tempest during King James’ reign. King James was patron of Shakespeare’s acting company, and Macbeth, by stating that King James descended from the Scottish thane Banquo, is a de facto tribute to Shakespeare’s sovereign.

Business law Essay Example | Topics and Well Written Essays - 2250 words

Business law - Essay Example The claims to be made in the paper will be proved with the help of legal cases which have been solved by applying the legal approaches of Parole evident rule and collateral contract. Introduction: Business dealings are made among enterprises by large each day which makes it evident that there needs to be a jurisdiction that would help the parties agree and abide by the clauses in the agreement. It is for this reason that business law is being practiced by the common law. In return common law is being applied to majority of the states making it liable for organizations all around the world to sign agreements and follow the legalities. Considering the legal courts of Australia, It would not be incorrect to state that it has provided the business enterprises many benefits regarding restitution and contracts. However, there are different types of contracts with exceptions which are being practiced and legally prosecuted. In this context, the written contracts in Australia are provided wi th a lot of remedies in case the contract is breached. But verbal promises that have not been included in the written contracts are not solved in case breached. ... Definitions to the terms: Breach--violation of the law which is written or oral in nature. Plaintiff-- a person or a party that would file a lawsuit against the violating party Defendant--- a person or a party against whom the case is filed. Points of Focus: Parole evident rule and exception followed by the suitable cases Collateral contracts and definition with the suitable cases Australian Courts and Remedy to breach of Parole evidence rule: It is an Australian law which is applied in case it is a matter of a written contract. Within the approach of parole evidence rule, it is evident that the court will note that all the clauses which are written or mentioned in the agreement are carefully following the signed affirmation of both the parties. This approach completely denies in case either of the party proposes a claim which is verbal in nature. The Australian court represents jurisdiction that completely disqualifies any verbal or oral promise making it much easier for the parties and the court to subject litigation if notice in any case1 The reason behind employing this legal approach in Australia for the business agreements is merely because it is able to save a lot of time. Another reason behind setting up the approach of parole evidence rule exemplifies the prevention of any faulty statement coming from either of the parties agreed upon the agreements. There has been a common ground of deviation noted in most of the legal business cases. All such cases have marked statements which were put forward by the parties in order to bring deviation the focal point of the agreement. In other words, it could be said that at times either of the parties is more likely to override